Behavioral concept graphic

Mistrust

Mistrust is the lack of confidence that people and institutions will act in a way that is beneficial or not harmful to us. Building trust and combatting mistrust typically involves creating and maintaining relationships, transparency, demonstrating positive intentions and showing aligned incentives between actors.

Relevant Academic Papers
  • Ariely, D. (2016). The Trust Factory. From: https://people.duke.edu/~dandan/webfiles/PapersOther/DialogueCoverlet.ariely.pdf